Why we made Survature

The need for collecting feedback is universal. Using surveys is a great method of collecting insight but they can suffer from questionable results when not implemented correctly or simply because the standard practice is often fatiguing due to the quiz-like experience. This traditional way can be so painful that it’s hard to ensure the feedback is valid. Something different had to be done and we think Survature is it – a whole new way to survey that captures data unlike any other feedback platform available.

Starting in a university setting, Survature was built on the notion of improving the survey experience for both the giver and the taker. We gathered experts in data analytics, psychology and visual design to build a feedback platform that gathers quantitative and qualitative feedback while delivering a survey experience that participants say “is really fun!”


Jian Huang

Chief Executive Officer

Jian Huang is the Chief Executive Officer at Survature providing the vision for reinventing the way the world experiences surveys. He is a professor of computer science at the University of Tennessee (UT) researching data analysis, visualization, and human-computing interaction. His research has received funding from the National Science Foundation, the US Department of Energy, UT-Battelle, and NASA. Jian received his PhD from the Ohio State University.


Lynn Youngs

Chief Financial Officer

Lynn Youngs is the Chief Financial Officer at Survature, where his responsibilities include setting and executing strategies for the company's funding and cash management. He also is the executive director of the Anderson Center for Entrepreneurship & Innovation at the University of Tennessee (UT). Lynn has held a number of executive positions in early-stage and/or high growth companies, including public reporting companies. His experience is broad, covering manufacturing, retail, transportation, and healthcare. He received his MBA from UT and is a CPA licensed in Tennessee.


Catherine Porth

Director of Business Development

Catherine is the Director of Business Development at Survature, where she is pioneering ways to commercialize data science for high impact corporate initiatives. She has over 10 years of business development experience working in a broad range of industries including financial services and workplace design. She is passionate about answering questions with data and helping companies make better decisions. Her mission is to serve business leaders in informing strategy and guiding execution. She is also the founder of the Let Her Speak organization. Catherine received her MBA from the University of Tennessee.


Elizabeth Wash Youngs

Divisional Sales Director

Before joining Survature, Liz served in the commercial furnishings industry with experience across multiple industries including corporate, transportation, manufacturing, financial, legal, hospitality, higher education and healthcare. In her most recent position with Knoll her responsibilities included the development and execution of workplace strategies for various clients throughout the State of Tennessee.

Prior to joining Knoll, Liz was the Vice President of Business Development for a Knoll and a Steelcase furniture dealership in the Nashville,TN market.

Liz holds a BBA in Marketing from Belmont University.


Kurt Zinser

Chief Experience Officer

Kurt Zinser is the Chief Experience Officer for the interface and user experience of Survature's products as well as its marketing and promotion. Over the past 11 years, he has built an award winning freelance practice specializing in interactive, print and identity design. He has lead the creative process on projects for Fidelity Investments, Harvard University, and the Knoxville Museum of Art. Kurt received his BFA from the University of Tennessee.


James Osborne

Senior Engineer

James Osborne is a Senior Engineer at Survature, where he is responsible for architecture, integration, quality control, and the technology stack, ensuring that everything works efficiently and consistently. He started programming software in grade school and sold his first computer program at age 12. James received his BS in Computer Science from the University of Tennessee.


Sarah Lowe


Sarah Lowe is a full professor at the University of Tennessee and a Fullbright Scholar. She specializes in interaction design and design research. Her current research explores ways in which user experience can facilitate learning outcomes for students engaging with subjects of cultural heritage. She has experience working with the US National Park Services, the United States Holocaust Memorial Museum, and the Eastern Band of Cherokee Indian. Her professional employment also includes several years at WGBH, Boston's public television station, where her work in the Interactive Department focused on creating digital experiences for American Experience and Annenburg Media in addition to various R+D projects.


Garriy Shteynberg


Garriy Shteynberg is an assistant professor of psychology at the University of Tennessee. Through his research, Garriy seeks to understand how shared experiences within groups influence what people remember, the goals they pursue, and the things they value. In the past, Garriy has worked with Johns Hopkins Quality and Safety Research Group, P.H.I Consulting Group, and Personnel Board of Jefferson County on questionnaire implementation, design and analysis. He holds an MS in anthropology from Oxford University, and a PhD in social psychology from the University of Maryland.

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