Why we made Survature

The need for collecting feedback is universal. Using surveys is a great method of collecting insight but they can suffer from questionable results when not implemented correctly or simply because the standard practice is often fatiguing due to the quiz-like experience. This traditional way can be so painful that it’s hard to ensure the feedback is valid. Something different had to be done and we think Survature is it – a whole new way to survey that captures data unlike any other feedback platform available.

Starting in a university setting, Survature was built on the notion of improving the survey experience for both the giver and the taker. Experts in data analytics, psychology and visual design came together to build a behavior science platform that gathers quantitative and qualitative feedback while delivering a survey experience that participants say “is really fun!”.

The minds behind Survature

Survature-Team-Jian-Huang
Jian Huang
Computer Science
Jian Huang is the Chief Executive Officer at Survature providing the vision for reinventing the way the world experiences surveys. He is a professor of computer science at the University of Tennessee (UT) researching data analysis, visualization, and human-computing interaction. His research has received funding from the National Science Foundation, the US Department of Energy, UT-Battelle, and NASA. Jian received his PhD from the Ohio State University.
Survature-Team-Garriy-Shteynberg
Garriy Shteynberg
Psychology
Garriy Shteynberg is an associate professor of psychology at the University of Tennessee. Through his research, Garriy seeks to understand how shared experiences within groups influence what people remember, the goals they pursue, and the things they value. In the past, Garriy has worked with Johns Hopkins Quality and Safety Research Group, P.H.I Consulting Group, and Personnel Board of Jefferson County on questionnaire implementation, design and analysis. He holds an MS in anthropology from Oxford University, and a PhD in social psychology from the University of Maryland.
Survature-Team-Sarah-Lowe
Sarah Lowe
Design
Sarah Lowe is a full professor at the University of Tennessee and a Fullbright Scholar. She specializes in interaction design and design research. Her current research explores ways in which user experience can facilitate learning outcomes for students engaging with subjects of cultural heritage. She has experience working with the US National Park Services, the United States Holocaust Memorial Museum, and the Eastern Band of Cherokee Indian. Her professional employment also includes several years at WGBH, Boston's public television station, where her work in the Interactive Department focused on creating digital experiences for American Experience and Annenburg Media in addition to various R+D projects.

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